Knowing Doing Gap

This blog post explores the reasons why people don’t adopt a healthy lifestyle even when they are fully aware of its virtues.

Why do some of the well-educated folks do not care about healthy lifestyle and exercise? Most urban population (many with a master’s college degree) definitely know about them. Every school curriculum teaches this. It is in all mainstream media – television, newspapers, websites, etc. There is no reason for not to be aware. Then where is the problem?

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